Digital skills for africans by africans

Helping individuals improve their employability and access opportunities in the digital economy

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Instructors

Top courses

These are the most popular courses among listen courses learners worldwide

Beginner

Introduction to Digital Marketing Skills

5

(4 Reviews)

Compare

This course offers a comprehensive introduction to digital marketing, covering key concepts, strategies, and practical skills required to excel in the digital marketing landscape. Students will develop a digital marketing plan as a final project, applying the knowledge acquired throughout the course.

Free

00:00:00 Hours

Last updated Thu, 26-Oct-2023

36 Lessons 00:00:00 Hours English
This course offers a comprehensive introduction to digital marketing, covering key concepts, strategies, and practical skills required to excel in the digital marketing landscape. Students will develop a digital marketing plan as a final project, applying the knowledge acquired throughout the course.
Outcomes:
  • Define Digital Marketing: Understand the fundamental concepts of digital marketing and explain its importance in the modern business landscape.
  • Identify Digital Marketing Channels: Describe the major digital marketing channels, including SEO, SEM, social media, email marketing, and understand how they work together in a digital marketing strategy.
  • Develop a Digital Marketing Strategy: Set clear objectives and goals for digital marketing campaigns and align them with broader business objectives.
  • Create Target Audience Personas: Develop buyer personas to understand and connect with the target audience more effectively.
  • Optimize Websites: Identify and implement essential website optimization strategies, including mobile responsiveness and user experience (UX).
  • Perform Keyword Research: Conduct keyword research and optimization to improve search engine rankings and visibility.
  • Execute PPC Advertising: Create and manage pay-per-click (PPC) advertising campaigns, including ad copywriting and budgeting.
  • Implement Social Media Marketing: Select the most suitable social media platforms, create and schedule content, and engage with audiences effectively.
  • Utilize Email Marketing: Develop email marketing campaigns, build email lists, and understand best practices for email content.
  • Implement Marketing Automation: Set up marketing automation workflows and use marketing automation tools to streamline marketing efforts.
  • Analyze Web Analytics: Utilize tools like Google Analytics to measure website performance, track user behavior, and identify areas for improvement.
  • Define Key Performance Indicators (KPIs): Identify relevant KPIs and set up systems to measure the success of digital marketing campaigns.
  • Create Comprehensive Digital Marketing Plans: Develop a digital marketing plan for a fictional business or organization, incorporating all the learned skills and strategies.
  • Present and Communicate: Effectively present and communicate digital marketing plans, strategies, and results to stakeholders.
  • Certificate of Completion: Receive a certificate of completion to demonstrate proficiency in digital marketing skills.

Beginner

An Introduction to Digital Entrepreneurship: Startups and Innovation

5

(10 Reviews)

Compare

This course provides a comprehensive introduction to the world of digital entrepreneurship, focusing on startups and innovation.

Free

00:00:00 Hours

Last updated Sat, 28-Oct-2023

30 Lessons 00:00:00 Hours English
This course provides a comprehensive introduction to the world of digital entrepreneurship, focusing on startups and innovation.
Outcomes:
  • Understand the concept of digital entrepreneurship and its significance in the modern business environment.
  • Recognize the key characteristics of successful startups and innovative business ventures.
  • Develop and evaluate business ideas through effective ideation and validation processes.
  • Create and analyze business models that are sustainable and scalable.
  • Identify various sources of funding and investment options available to startups.
  • Implement marketing and growth strategies to promote a digital business.
  • Navigate the legal and regulatory aspects of digital entrepreneurship.
  • Apply digital tools and technologies to optimize business operations.

Beginner

An Introduction to Website Design and Development

5

(5 Reviews)

Compare

You will learn the fundamental concepts, tools, and technologies necessary to create functional and visually appealing websites.

Free

00:00:00 Hours

Last updated Sun, 29-Oct-2023

21 Lessons 00:00:00 Hours English
You will learn the fundamental concepts, tools, and technologies necessary to create functional and visually appealing websites.
Outcomes:
  • Understand the fundamental concepts of web design and development.
  • Gain hands-on experience in designing and creating websites.
  • Learn about essential web technologies, including HTML, CSS, and JavaScript.
  • Explore the principles of user experience (UX) and user interface (UI) design.
  • Create responsive and mobile-friendly web designs.
  • Explore best practices in web development, including coding standards and optimization.
  • Introduce the basics of web hosting and domain management.
  • Develop problem-solving skills to address common web design and development challenges.
  • Complete a final project that demonstrates your newly acquired skills.

Beginner

An Introduction to Coding and Programming

5

(4 Reviews)

Compare

This course is designed for beginners with little to no prior programming experience. It aims to introduce students to the fundamental concepts and skills required for coding and programming. Throughout the course, students will learn the basics of computer programming and gain hands-on experience with coding in a beginner-friendly programming language.

Free

00:00:00 Hours

Last updated Tue, 31-Oct-2023

30 Lessons 00:00:00 Hours English
This course is designed for beginners with little to no prior programming experience. It aims to introduce students to the fundamental concepts and skills required for coding and programming. Throughout the course, students will learn the basics of computer programming and gain hands-on experience with coding in a beginner-friendly programming language.
Outcomes:
  • Introduce the fundamental concepts of coding and programming.
  • Familiarize students with various programming languages and their uses.
  • Teach problem-solving techniques and algorithmic thinking.
  • Develop basic programming skills through hands-on exercises.
  • Provide a foundation for further studies in computer science and software development.

Beginner

Getting Started in eCommerce: The Basics

5

(7 Reviews)

Compare

This course is designed to provide an introduction to the fundamentals of eCommerce, equipping learners with the knowledge and skills needed to start and run a successful online business. Whether you're a budding entrepreneur or an established business owner looking to expand into the digital realm, this course will cover essential topics to help you navigate the eCommerce landscape effectively.

Free

00:00:00 Hours

Last updated Fri, 03-Nov-2023

41 Lessons 00:00:00 Hours English
This course is designed to provide an introduction to the fundamentals of eCommerce, equipping learners with the knowledge and skills needed to start and run a successful online business. Whether you're a budding entrepreneur or an established business owner looking to expand into the digital realm, this course will cover essential topics to help you navigate the eCommerce landscape effectively.
Outcomes:
  • Understand the fundamentals of eCommerce and its significance in the modern business world.
  • Learn how to identify and evaluate potential eCommerce opportunities.
  • Discover the essential components of an eCommerce business, from products and platforms to payment gateways and shipping methods.
  • Explore different eCommerce business models, including B2C, B2B, dropshipping, and more.
  • Develop a solid grasp of eCommerce website creation and design, including user experience and mobile optimization.
  • Gain insights into online marketing strategies, such as SEO, social media, email marketing, and paid advertising.
  • Understand the importance of customer experience and how to build trust and loyalty.
  • Learn about eCommerce legal and regulatory considerations, including privacy, security, and compliance.
  • Discover how to track and analyze key performance metrics to optimize your eCommerce business.
  • Identify potential challenges and pitfalls in eCommerce and develop strategies to overcome them.

Top categories

These are the most popular courses among listen courses learners worldwide

Top 10 Latest courses

These are the most latest courses among listen courses learners worldwide

Beginner

Getting Started in eCommerce: The Basics

5

(7 Reviews)

Compare

This course is designed to provide an introduction to the fundamentals of eCommerce, equipping learners with the knowledge and skills needed to start and run a successful online business. Whether you're a budding entrepreneur or an established business owner looking to expand into the digital realm, this course will cover essential topics to help you navigate the eCommerce landscape effectively.

Free

00:00:00 Hours

Last updated Fri, 03-Nov-2023

41 Lessons 00:00:00 Hours English
This course is designed to provide an introduction to the fundamentals of eCommerce, equipping learners with the knowledge and skills needed to start and run a successful online business. Whether you're a budding entrepreneur or an established business owner looking to expand into the digital realm, this course will cover essential topics to help you navigate the eCommerce landscape effectively.
Outcomes:
  • Understand the fundamentals of eCommerce and its significance in the modern business world.
  • Learn how to identify and evaluate potential eCommerce opportunities.
  • Discover the essential components of an eCommerce business, from products and platforms to payment gateways and shipping methods.
  • Explore different eCommerce business models, including B2C, B2B, dropshipping, and more.
  • Develop a solid grasp of eCommerce website creation and design, including user experience and mobile optimization.
  • Gain insights into online marketing strategies, such as SEO, social media, email marketing, and paid advertising.
  • Understand the importance of customer experience and how to build trust and loyalty.
  • Learn about eCommerce legal and regulatory considerations, including privacy, security, and compliance.
  • Discover how to track and analyze key performance metrics to optimize your eCommerce business.
  • Identify potential challenges and pitfalls in eCommerce and develop strategies to overcome them.

Beginner

An Introduction to Coding and Programming

5

(4 Reviews)

Compare

This course is designed for beginners with little to no prior programming experience. It aims to introduce students to the fundamental concepts and skills required for coding and programming. Throughout the course, students will learn the basics of computer programming and gain hands-on experience with coding in a beginner-friendly programming language.

Free

00:00:00 Hours

Last updated Tue, 31-Oct-2023

30 Lessons 00:00:00 Hours English
This course is designed for beginners with little to no prior programming experience. It aims to introduce students to the fundamental concepts and skills required for coding and programming. Throughout the course, students will learn the basics of computer programming and gain hands-on experience with coding in a beginner-friendly programming language.
Outcomes:
  • Introduce the fundamental concepts of coding and programming.
  • Familiarize students with various programming languages and their uses.
  • Teach problem-solving techniques and algorithmic thinking.
  • Develop basic programming skills through hands-on exercises.
  • Provide a foundation for further studies in computer science and software development.

Beginner

An Introduction to Website Design and Development

5

(5 Reviews)

Compare

You will learn the fundamental concepts, tools, and technologies necessary to create functional and visually appealing websites.

Free

00:00:00 Hours

Last updated Sun, 29-Oct-2023

21 Lessons 00:00:00 Hours English
You will learn the fundamental concepts, tools, and technologies necessary to create functional and visually appealing websites.
Outcomes:
  • Understand the fundamental concepts of web design and development.
  • Gain hands-on experience in designing and creating websites.
  • Learn about essential web technologies, including HTML, CSS, and JavaScript.
  • Explore the principles of user experience (UX) and user interface (UI) design.
  • Create responsive and mobile-friendly web designs.
  • Explore best practices in web development, including coding standards and optimization.
  • Introduce the basics of web hosting and domain management.
  • Develop problem-solving skills to address common web design and development challenges.
  • Complete a final project that demonstrates your newly acquired skills.

Beginner

An Introduction to Digital Entrepreneurship: Startups and Innovation

5

(10 Reviews)

Compare

This course provides a comprehensive introduction to the world of digital entrepreneurship, focusing on startups and innovation.

Free

00:00:00 Hours

Last updated Sat, 28-Oct-2023

30 Lessons 00:00:00 Hours English
This course provides a comprehensive introduction to the world of digital entrepreneurship, focusing on startups and innovation.
Outcomes:
  • Understand the concept of digital entrepreneurship and its significance in the modern business environment.
  • Recognize the key characteristics of successful startups and innovative business ventures.
  • Develop and evaluate business ideas through effective ideation and validation processes.
  • Create and analyze business models that are sustainable and scalable.
  • Identify various sources of funding and investment options available to startups.
  • Implement marketing and growth strategies to promote a digital business.
  • Navigate the legal and regulatory aspects of digital entrepreneurship.
  • Apply digital tools and technologies to optimize business operations.

Beginner

Introduction to Digital Marketing Skills

5

(4 Reviews)

Compare

This course offers a comprehensive introduction to digital marketing, covering key concepts, strategies, and practical skills required to excel in the digital marketing landscape. Students will develop a digital marketing plan as a final project, applying the knowledge acquired throughout the course.

Free

00:00:00 Hours

Last updated Thu, 26-Oct-2023

36 Lessons 00:00:00 Hours English
This course offers a comprehensive introduction to digital marketing, covering key concepts, strategies, and practical skills required to excel in the digital marketing landscape. Students will develop a digital marketing plan as a final project, applying the knowledge acquired throughout the course.
Outcomes:
  • Define Digital Marketing: Understand the fundamental concepts of digital marketing and explain its importance in the modern business landscape.
  • Identify Digital Marketing Channels: Describe the major digital marketing channels, including SEO, SEM, social media, email marketing, and understand how they work together in a digital marketing strategy.
  • Develop a Digital Marketing Strategy: Set clear objectives and goals for digital marketing campaigns and align them with broader business objectives.
  • Create Target Audience Personas: Develop buyer personas to understand and connect with the target audience more effectively.
  • Optimize Websites: Identify and implement essential website optimization strategies, including mobile responsiveness and user experience (UX).
  • Perform Keyword Research: Conduct keyword research and optimization to improve search engine rankings and visibility.
  • Execute PPC Advertising: Create and manage pay-per-click (PPC) advertising campaigns, including ad copywriting and budgeting.
  • Implement Social Media Marketing: Select the most suitable social media platforms, create and schedule content, and engage with audiences effectively.
  • Utilize Email Marketing: Develop email marketing campaigns, build email lists, and understand best practices for email content.
  • Implement Marketing Automation: Set up marketing automation workflows and use marketing automation tools to streamline marketing efforts.
  • Analyze Web Analytics: Utilize tools like Google Analytics to measure website performance, track user behavior, and identify areas for improvement.
  • Define Key Performance Indicators (KPIs): Identify relevant KPIs and set up systems to measure the success of digital marketing campaigns.
  • Create Comprehensive Digital Marketing Plans: Develop a digital marketing plan for a fictional business or organization, incorporating all the learned skills and strategies.
  • Present and Communicate: Effectively present and communicate digital marketing plans, strategies, and results to stakeholders.
  • Certificate of Completion: Receive a certificate of completion to demonstrate proficiency in digital marketing skills.

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Frequently asked questions

Have something to know? Check here if you have any questions about us.

Virtual Academy eLMS is an online learning platform that offers a wide range of digital skills training programs, designed by Africans for Africans. Its mission is to empower individuals with the knowledge and skills needed to thrive in the digital age.

Virtual Academy eLMS is a collaborative effort of educators, experts, and professionals from various fields who are committed to addressing the digital skills gap in Africa.

Virtual Academy eLMS offers courses in digital literacy, coding, data science, cybersecurity, digital marketing, and more. These courses are designed to cater to learners at different skill levels, from beginners to advanced.

Some courses on the platform are available for free, while others may have a fee associated with enrollment. Virtual Academy eLMS also provides scholarships and financial assistance to those in need.

To enroll in a course, you need to create a user account on the platform. Once registered, you can browse the course catalog, choose a course, and enroll.

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